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Homepage
MySudo is the all-in-one digital privacy app, with encrypted email, texting, calling, browsing, and payments, all in one place.
The homepage initiative crafted a centralized place for users to access their digital identity information, learn why privacy is important, and make MySudo part of their everyday life.
The Problem:
Digital privacy is important for everyone, but not everyone makes it a priority due to a high barrier to entry when it comes to replacing their personal information with Sudo information. Having a centralized place for users to have easy access to everything they need to keep a private life makes the barrier to entry smaller, and improves navigation and usability of the app.
Discovery Phase
MySudo Homepage was a concept drawn up by other designers a year before I worked on it. I entered the project with some discovery work done, but I picked it up and completed stakeholder activities, reviewed old research, planned new research, and documented quick solution ideas to come back to.
Task Ranking
I sat down with a design lead, our head of product, and lead PM and walked them through a task ranking exercise. I listed out all 9 actions a user could take on their first time opening the app after download and onboarding. I had them each rank what their priority was to help inform me of business priorities
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